Meet our Founders

We were inspired to start MAP because we were repeatedly looking for opportunities to work together. Seeing the powerful impacts we were able to create for clients by combining our different experiences and expertise has been energizing. We saw an opportunity to further extend the impact for our clients. MAP expanded and we now offer our larger clients the benefit of even more expertise and experience. We are integrating the work of coaches, facilitators, and consultants we’ve met and whose expertise we have admired throughout our careers in support of some of our larger clients’ unique needs.

Mel Boyd Brown

Mel is the founder of Elevate Performance and is a relationship builder who thrives on making things happen. Raised by a family of self-starters, entrepreneurs and small business owners, her passion for understanding the what, why and how couples with an instinctual need to turn learning into action.
As a natural translator, she reframes complex ideas + processes into easy-to-digest, actionable steps that build clients’ awareness and understanding, to help them see crucial connections and generate new paths forward.
After graduating with an MBA from Dalhousie University, Mel worked in tech startups before moving to enterprise environments. Her experience includes leading several large business units and launching a national people leadership development program for one of Canada’s largest banks. 
Mel’s focus and coach training is rooted in driving change. Her certifications include ICF Associate Certified Coaching, Brain Based Conversation Skills, Certified Gallup Advanced Strengths Coach, Gallup Trained Engagement Practitioner, EQ-i + EQ-i 360 Practitioner and EMCC Certified Team Coach.

Andria Gillis

Andria Gillis is the Founder and Head Coach at People Lab, where for the last 7 years she has been helping individuals and organizations close the gap between what is possible and their current state. She thinks deeply about the role of collective leadership in creating people-first organizations and systems. As the rate of change continues to evolve, addressing the need for cognitively agile and compassionate leadership is required to drive impact.
Andria has worked actively with executives and teams in startups, founder-led and fortune 500 companies. Prior to coaching, she spent 15+ years in leadership roles in retail organizations in North America.
Andria holds a PCC designation with the International Coaching Federation, is a Certified Team Coach Practitioner with the Global Team Coaching Institute, and has studied with many of the founding thought leaders in the coaching industry.
She lives in Toronto with her kid and their fish, Fisher. When she is not coaching, she is most likely hiking or camping.